Cookies and Privacy

Cookies and Privacy

Cookies

Identification

* DIVISADERO DIGITAL INTELLIGENCE, S.L., (hereinafter, “DIVISADERO”)

* Tax ID: B33929704

* Address: C/ Zurbano 34, 4º izda., 28010, Madrid (Spain)

* Telephone: +34 93 431 55 33

* Data Protection Officer (DPO): you may contact our DPO through the following communication channels:

  • E-mail: dpo.spain@dentsuaegis.com
  • Telephone: +34 91 353 62 00
  • Address: Glorieta del Mar Caribe, 1 “Edificio Tucumán” 28043 – Madrid

 

How we use “cookies”

Cookies are small packets of information stored by your web browser when you visit certain websites, including our website. Cookies are generally used by websites to improve your user experience by enabling that website to ‘remember’ you, either strictly for the duration of your visit (using a “Session” cookie which is erased when you close your browser) or for repeated visits (using a “Permanent” cookie). We do not use cookies to store any personally identifiable information about you.

However, please be advised that in some countries data such as cookie IDs and IP-MAC- addresses are considered to be personal information. To the extent we process such data that is considered personal information, this will be done in accordance with our Privacy Notice.

Our site uses the following types of cookies:

Strictly necessary cookies

We use cookies to help us identify how users navigate our website or how they get to it and to enable some of the functions within the site that may be beneficial to you (e.g., language preferences or print-page features). This helps us provide you with an effective online service. These are known as “First Party” cookies.

The strictly necessary cookies are listed below:

Cookie: undefined, SERVERID31396, __bterr, cookiePolicy, undefined, _gat_email, _gat_fingerprint

Goal: It serves to ensure the correct functioning of the web hosting

Term:

  • SERVERID31396
    Term: sesión
    Dominio: www.divisadero.es
  • cookiePolicy
    Term: 3 months
    Dominio: www.divisadero.es
  • __bterr
    Term: session
    Dominio: www.divisadero.es
  • _gat_email
    Term: 1 minute
    Dominio: .divisadero.es
  • _gat_fingerprint
    Term: 1 minute
    Dominio: .divisadero.es

Functionality Cookies

These cookies allow our sites to remember choices you make (such as user name, language or region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web page which you can customise. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.

The functionality cookies are listed below:

Cookie: Google: 1P_JAR, CONSENT, NID

Goal: Optimization of web functions. They are cookies associated with Google services, such as Googlemaps.

Term: 

  • 1P_JAR
    Term: 1 month
    Domain:: .google.com
  • CONSENT
    Term: 20 years
    Domain:: .google.com
  • NID
    Term: 6 months
    Domain:.google.com

 

Performance cookies

We may also use cookies issued by third parties (“Third Party” cookies) to track the websites you visited or search terms you used immediately prior to visiting this site, or to collect information about how visitors use the site. We use Google Analytics for this purpose. Google Analytics uses its own cookies. These cookies don’t collect information that identify a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the site works. You can find out more about Google Analytics cookies here: https://developers.google.com/analytics/resources/concepts/gaConceptsCookies.

You can avoid the use of Google Analytics relating to your use of our site by downloading and installing the Browser Plugin available via this link: http://tools.google.com/dlpage/gaoptout?hl=en-GB.

The performance cookies are listed below:

Cookie: Google Analytics: _ga, _gat, _gid, _gat_UA-22058072-1

Goal: _ga, _gid: It compiles a single customer identifier and it serves as controller of unique visits, user data, campaigns, etc. _gat: It serves to limit the request percentage _gat_UA-22058072-1:  It compiles information about the user campaign.

Term: 

Cookie: Adobe: _dp, demdex, dextp, dpm, AMCVS_4F2A6ED55755887D7F000101%40AdobeOrg, AMCV_4F2A6ED55755887D7F000101%40AdobeOrg, aam_uuid
Goal: They help Adobe identify the user. In addition, Audience Manger also helps to perform basic functions, such as identification of visitors, ID synchronization, segmentation, modeling, reports, etc.

Term:

  • _dp:
    Term: session
    Domain:.demdex.net
  • Demdex:
    Term: 6 months
    Domain:.demdex.net
  • Dextp
    Term: 6 months
    Dominio: .demdex.net
  • Dpm:
    Term: 6 months
    Domain: dmp.demdex.net
  • AMCVS_4F2A6ED55755887D7F000101%40AdobeOrg
    Term: session
    Domain: divisadero.es
  • AMCV_4F2A6ED55755887D7F000101%40AdobeOrg
    Term: 2 years
    Domain: divisadero.es

 

Cookie: Oracle: mmapi.store.p.0, mmapi.store.s.0, mmapi.tst

Goal: Optimization and personalization of the content. These cookies are created by Oracle Maxymiser’s Campaign Design. API (CD API) Oracle Maxymiser Campaign Design API allows us to develop testing campaigns to optimize the content of our website.

Term:

  • aam_uuid
    Term: 30 days
    Domain: divisadero.es
  • mmapi.store.p.0
    Term: 1 years
    Domain::.divisadero.es
  • mmapi.store.s.0
    Term: session
    Domain: divisadero.es
  • mmapi.tst
    Term: 10 days
    Domain::.divisadero.es

Cookie: Optimizely: optimizelyBuckets, optimizelyDomainTestCookie, optimizelyEndUserId, optimizelyPPID, optimizelyPendingLogEvents, optimizelySegments

Goal: Testing, optimization and personalization of the content. Optimizely is a testing platform that helps us to know the behavior of users and create optimal web experiences. These cookies are used to measure how some specific users react, with the changes produced in the content and functionality of the website, in order to determine which variation is the most effective in converting website visitors into customers.

Term:

  • optimizelyBuckets
    Term: 6 months
    Domain: .divisadero.es
  • optimizelyDomainTestCookie
    Term: 6 months
    Domain:.divisadero.es
  • optimizelyEndUserId
    Term 6meses
    Domain: .divisadero.es
  • optimizelyPPID
    Term: session
    Domain: .divisadero.es
  • optimizelyPendingLogEvents
    Term: 1 day
    Domain: divisadero.es
  • optimizelySegments
    Term: 6 months
    Domain: .divisadero.es

Cookie: Optimize 360: _gaexp

Goal: Optimize 360 is a testing tool. This cookie is used to determine the inclusion of a user in an experiment and the expiration of the experiments in which it participates.

Term:

  • gaexp
    Term: depende de la duración del test
    Domain: .divisadero.es

Cookie: Google (doubleclick): IDE, Test_cookie

Goal: Results and campaign effectivenes. They are used to improve advertising. They are usually used to guide advertising according to the content that is relevant to a user, improving the performance reports of the campaign and avoiding showing ads that the user has already seen. DoubleClick cookies do not contain personally identifiable information

Term:

  • IDE
    Term: 1 year | 1 month
    Domain: .doubleclick.net
  • Test_cookie
    Term: sesion
    Domain: .doubleclick.net

 

Cookie: Eyeota: mako_uid

Goal: It collects data about the user’s visits to the website, such as which pages have been accessed. Registered data is used to categorize demographic profiles and user interests in terms of resales for targeted marketing.

Term:

  • mako_uid
    Term: 1 year
    Domain: .eyeota.net

 

Social media cookies

These cookies are used when you share information using a social media sharing button or “like” button on our site or you link your account or engage with our content on or through a social networking site such as Facebook, Twitter or Google+. The social network will record that you have done this. This information may be linked to targeting/advertising activities.

The social media cookies are listed below:

Cookie: LinkedIn: bcookie, bscookie, lang, lidc, rtc, JSESSIONID

Goal: Enabling options and content, using evaluation and determining preferences. They serve to integrate the linkedIn service in the website. These cookies are intended to allow LinkedIn page functionality to be located on the page and share the information on the website on the social network LinkedIn.

Term:

  • bcookie
    Term: 1 año
    Domain: .linkedin.com
  • bscookie
    Term: 1 año
    Domain: .www.linkedin.com
  • lang
    Term: Session
    Domain: .linkedin.com
  • lidc
    Term: 1 día
    Domain: .linkedin.com
  • rtc
  • JSESSIONID
    Term: Session
    Domain: .www.linkedin.com

 

Cookie: Twitter: _ga, _gat, _gid, _twitter_sess, ct0, eu_cn, guest_id, lang, personalization_id

Goal: Evaluation of the use, improvement of the operation and determining preferences. They serve to integrate the Twitter service in the website. These cookies are intended to allow you to locate on Twitter page functionalities, and share the information of the website on the social network Twitter.

Term:

  • _ga
    Term: 2 años
    Domain: .twitter.com
  • _gat
    Term: 1 minuto
    Domain: .twitter.com
  • _gid
    Term: 1 día
    Domain: .twitter.com
  • _twitter_sess
    Term: sesión
    Domain: .twitter.com
  • ct0
    Term: 5 horas
    Domain: .twitter.com
  • eu_cn
    Term: 1 año
    Domain: .twitter.com
  • guest_id
    Term 2 años
    Domain: .twitter.com
  • lang
  • personalization_id
    Term: 2 años
    Domain: .twitter.com

 

Cookie: Pinterest: _auth, _pinterest_sess, _routing_id, csrftoken, sessionFunnelEventLogged, _ir

Goal: They serve to integrate the service of Pinterest in the website. These cookies are intended to allow Pinterest functionality to be located on the page, and to share the information on the website on the Pinterest social network.

Term:

  • _auth
    Term: 1 año
    Domain: .pinterest.com y www.pinterest.es
  • _pinterest_sess
    Term: 1 año
    Domain:: .pinterest.com y www.pinterest.es
  • _routing_id
    Term: 1 día
    Domain: www.pinterest.com y www.pinterest.es
  • csrftoken
    Term: 1 año
    Domain:  www.pinterest.es
  • sessionFunnelEventLogged
    Term: 1 día
    Domain: www.pinterest.es
  • _ir
    Term: 1 dia
    Domain:  accounts.pinterest.com

Cookie: YouTube: GPS, PREF, VISITOR_INFO1_LIVE, YSC, requests

Goal: Enabling contents, functionalities and determining preferences. They record anonymous statistical data, such as how many times the video is shown and what settings are used for playback. Confidential data is not collected unless you log in to your Google account, in that case your choices are linked to your account, for example if you click on “like” in a video. They are used in embedded videos

Term:

  • GPS
    Term: 30 minutos
    Domain:..youtube.com
  • PREF
    Term: 8 meses
    Domain:..youtube.com
  • VISITOR_INFO1_LIVE
    Term: 6 meses
    Domain:.youtube.com
  • YSC
    Term: sesión
    Domain:  .youtube.com
  • requests
    Term: sesión
    Domain www.youtube.com

 

How to reject cookies

If you don’t want to receive cookies, you can modify your browser settings. The procedure for doing so varies from one browser application to another. If you wish to reject cookies from our site, but wish to accept those from other sites, you may choose the option in your browser settings to receive a notice before a cookie is stored on your device.

By doing so, it is possible to block Cookies through the browser configuration tools, or each user can configure their browser to warn them when a server wants to install a Cookie. Depending on which browser you use, the way to configure your preferences is:

* Microsoft Internet Explorer, you will find the option in the menu Tools > Internet Options > Privacy > Settings. For more information visit http://windows.microsoft.com/es-es/windows-vista/block-or-allow-Cookies0 and http://windows.microsoft.com/es-es/windows7/how-to-manage-Cookies-in-internet-explorer-9

* Firefox, you will find the option in the menu Tools > Options > Privacy > Cookies. For more information visit http://support.mozilla.org/es/kb/habilitar-y-deshabilitar-Cookies-que-los-sitios-we

* Google Chrome, in the Options > Advanced > Privacy section. For more information visit https://support.google.com/accounts/answer/61416?hl=es

* Opera, in the Security and Privacy option, you can configure the browser. For more information visit http://help.opera.com/Windows/11.50/es-ES/cookies.html

* Safari, you will find the option in the Preferences/Privacy menu. For more information http://support.apple.com/kb/HT1677?viewlocale=es_ES

To obtain more information regarding cookies visit: http://www.allaboutcookies.org/manage-cookies and www.youronlinechoices.com

By disabling cookies, you may not be able to access some features of our site or certain content or functionality may not be available.

If you have any questions about our cookie policy, you can contact DIVISADERO at the following email address: dpo.spain@dentsuaegis.com

 


 

Last Update: february 2019

@ DIVISADERO DIGITAL INTELLIGENCE, S.L., 2019. All rights reserved.

 


 

DIVISADERO Digital Intelligence S.L. Privacy Notice

Last updated: [05/02/2019]

  • DIVISADERO DIGITAL INTELLIGENCE, S.L., (hereinafter, “DIVISADERO”)
  • Address: C/ Zurbano, 34 – 4º izda. 28010 Madrid
  • Tax ID: B-33929704
  • Data Protection Officer: dpo.spain@dentsuaegis.com

DIVISADERO is a commercial division of the Dentsu Aegis Network. Our main goal is to help our clients improve their advertising and marketing, whether by print, post, email or on websites.

We believe that the responsible use of data supports business growth and builds strong relationships between brand and consumer. As a business, we are committed to respecting and protecting the privacy of all individuals with whom we interact. We are committed to being transparent in our handling and processing of personal data at all times in accordance with applicable privacy and data protection laws.

This Privacy Policy explains how we may collect and process your personal information when you browse our website https://www.divisadero.eu/

This Privacy Notice explains the following:

    • Information we may collect
    • How we use this information
    • How long we process your data
    • How we secure your personal data
    • Information sharing and disclosure
    • International and group company transfers
    • Your rights
    • Our responsibility for website links
    • Updates
    • How to contact us

In the Supplementary Information section of this Privacy Notice, we explain what is meant by “personal data” and other terms used in this notice.

Information we may collect

The type of information we collect will depend on the circumstances and the service you are using. Generally speaking, we will collect information related to you and/or your use of our services in the following ways:

  • Information relating to your use of the website

We collect information about how you use our website. This includes information relating to the pages you visit on our website, the services or information your search for and the links and content you choose to access. We may also use the personal information you provide through your use of our website to provide you with relevant content and to inform our marketing strategy.  This type of activity is known as “profiling” – using automated means to process your personal data to analyse or predict your personal preferences, interest or behaviours. To object to profiling, see the section 7 of this Notice.

We also collect information about you if you use any of the interactive features of our website that depend on a personalized response, or if you ask us to respond to a query you make, or add your data to one of our alerts or subscription services. The information we collect is limited to the details we need to provide the specific service you have requested. We do not collect confidential information, such as your political or religious beliefs, ethnicity, sexual preference, health or any other information.

  • Technical data

We collect information about the device(s) you use to access our site. This includes collecting unique mobile device ID or the internet protocol (IP) address online identifiers, which are numbers that can uniquely identify a specific computer or other network device on the internet. This information is linked to a cookie ID, which we receive and process. You may find more information on the cookies we use and the purposes for which we use them on our Cookie Notice.

  • Contact data

We collect contact details when you sign-up to receive email alerts, attend one of our events, download our content, subscribe to our newsletters or where you ask us to respond to a query you have. The personal data we collect includes your name, email address, job title, and location.

  • Marketing and communications data

We collect information about your preferences in receiving marketing information from us and your communication preferences.

  • Children

We do not actively seek to collect information about children aged 16 or under.  If you have any concerns about your child’s privacy in relation to our services, or if you believe that your child may have entered personal data onto our website, please contact us at dpo.spain@dentsuaegis.com. We will delete such information from our records within a reasonable time.

How we use this information

Except where required by law, we use the personal data you provide for the following purposes:

  • to deliver the specific information or services you have requested;
  • to enable the download of our content;
  • send you newsletters and information relating to our brands and services;
  • respond to your requests and feedback; and
  • analyse and/or improve our services.

Under data protection law we are required to advise you on the legal basis for processing your personal data. For the most part, the processing of your personal information is based either on (a) our legitimate interests related to us providing you services you have requested or otherwise your customer relationship with us, or (b) your consent, where requested.

In the table below we set out further information about the purposes for which we use your personal data and the legal basis we rely on for its use. Note that we may process your personal data for more than one lawful basis depending on the specific purpose for which we are using your data.

 

Purpose/Activity Types of personal data that may be processed Lawful basis for processing including basis of legitimate interest
To send you information about our services:

·      To send you information which you have requested e.g. newsletters or publications in accordance with your specified preferences

(a)   Name

(b)  Email address

(c)   Company

(d)  Location

 

 

 

Where you have requested information from us, such as newsletters, publications or event invitations, we send such communications based on your consent.

You can ask us to stop such communications at any time by clicking on the unsubscribe link at the bottom of the message.

To improve and develop our website:

·      We conduct statistical analysis on your usage of the website e.g. to enable us to improve our website, offer new features and material etc.

 

(a)   Technical

(b)  Usage

Necessary for our legitimate interest (to define types of clients for our services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy).
Analyse the digital maturity of Spanish companies through surveys, studies and analysis.
Evaluate your job application and, where appropriate, the incorporation to the selection processes that fit your profile, in case you send your CV. (a)   Name

(b)  Email address

(c)   Telephone

(d)  Academic data

(e)    Professional data

Necessary for the development or execution of a contractual relationship.
To deliver relevant content to you and measure or understand the effectiveness of the content we serve to you. (a)   Name

(b)  Email address

(c)   Company

(d)  Location

(e)   Usage

(f)    Marketing and communications

(g)   Technical

Necessary for our legitimate interests (to study how clients use our service and engage with our content. To develop our service, to grow our business and to inform our marketing strategy).
To elaborate profiles with commercial purposes. (a)   Technical When you have consented to the processing of your personal data for this purpose.
·      To respond to any enquiries or feedback that you send us

·      To update you with any changes to our terms and conditions/other policies

 

(c)   Name

(d)  Email address

(e)   Company

(f)    Location

It is in our legitimate interest to respond to communications that you send to us, inform you of relevant information in relation to the services that we provide and utilise your information to improve our business.
To reach out with information on our products and services relevant to your needs (a)   Name

(b)  Email address

(c)   Location

(d)  Usage

It is our legitimate interests to work out which of our products or services may interest you and tell you about them.
To share information with our service providers. (a)   Name

(b)  Email address

(c)   Usage

(d)  Marketing and communications

(e)   Technical

It is our legitimate business interest to share your data with trusted third parties who provide us with services relevant to the provision of our website.
To share information within the Dentsu Aegis Network group. (a)   Name

(b)  Email address

(c)   Location

(d)  Usage

As Dentsu Aegis Network operates as a global operating media company, it is our legitimate business interest to share your data within the Dentsu Aegis Network group in order to manage our business effectively and provide our products and services.
To share information with other third parties, such as regulator and law enforcement agencies (a)   Name

(b)  Email address

(c)   Location

(d)  Usage

(e)   Technical

We share your data as necessary for compliance with any legal obligation to which we are subject or in order to satisfy our legitimate business interests.

 

How long we will keep your information

We will keep your personal data for as long as is necessary for the relevant service, in accordance with our legal obligations. After this time, your personal data will remain restricted and only available to the competent authorities until the prescribtion of the responsibilities that may arise from the processing, being then securely deleted, or anonymized so that it can be used for analytical purposes. You may request further information via the contact details given in this Privacy Notice.

How we secure your information

We maintain appropriate organisational and technological safeguards to help protect against unauthorised use, access to or accidental loss, alteration or destruction of personal data. We also seek to ensure our service providers do the same.

Information Sharing and Disclosure

Information shared with our third-party service providers

We use a number of third parties to perform business functions on our behalf, such as sending our newsletters and hosting our online services and customer relationship management. We will only disclose the information necessary to enable these third parties to perform their services. Our service providers are contracted to comply with our instructions and we require that they do not use your personal data for their own business purpose.

Information shared with other parties

Where required or permitted by law, personal data may be provided to others, such as regulator and law enforcement agencies, for example in response to a court order or a subpoena, or in response to a law enforcement agency’s request, or where we believe it is necessary to investigate, prevent or take action regarding illegal activities, and as otherwise required by law.

We do not sell or rent any personal data about you to any third party.

International and group company transfers

DIVISADERO is a commercial division of the Dentsu Aegis Network, which is a global Network operating media group consisting of multiple companies. Therefore, we may from time to time disclose your personal data within our group of companies. Access will always be controlled on a need-to-know basis, and only provided where it is necessary to provide you with requested services or to allow us to perform any necessary or legitimate functions (need to know principle). Some of our group companies are located outside the European Union, but we always ensure the security of such disclosures and transfers in accordance with the applicable privacy and data protection laws.

We will only transfer your personal data outside the EU, where we are satisfied that adequate levels of protection are in place to protect the integrity and security of any information being processed and compliance with applicable privacy and data protection laws. These measures may include the use of standard contractual/data protection clauses adopted by the European Commission and where transfers are to the United States of America, the EU-US Privacy Shield, Swiss-US Privacy Shield or your consent. Where we transfer personal data between our group companies, we have covered these transfers by entering into standard contractual clauses adopted by the European Commission.

You may request further information on the measures used for such transfers by contacting us through the contact details indicated in this Privacy Notice.

Your rights

 

  • Object to our processing of your personal data where we are relying on legitimate interest (or those of a third-party), and you want to object to processing on this ground, as you feel it impacts on your fundamental rights and freedoms. You also have a right to object where we are processing your personal data for the purposes of direct marketing or profiling. You can object at any time and we shall stop processing the information you have objected to, unless we can show compelling legitimate grounds to continue that processing.

 

  • Access your personal data. If you make this kind of request and we hold personal data about you. We are required to provide you with information on it, including a description and copy of the personal data and why we are processing it. We will require you to prove your identity before granting access to your personal data. We will process your request within the timeframe required under the relevant law.

 

  • Request the transfer of your personal data. We will provide to you or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Please note, this right applies to the personal data you have provided to us; and if we use your personal data on the basis of consent or where we used the information to perform a contract with you.

 

  • Request erasure (deletion) of your personal data.  You have a right to ask us to delete or remove your data where you have successfully exercised your right to object (see above), or where we are required to erase your personal data to comply with local law. Please note, we may be required to retain certain information by law and/or for our own legitimate business purpose. But when we do so, we will inform you

 

  • Request correction or updating of your personal data. This enables you to have any incomplete or inaccurate data we hold about you corrected.

 

  • Request the restriction of our processing of your personal data in some situations. If you request this, we can continue to store your personal data but are restricted from processing it while the restriction is in place.

 

  • Withdraw your consent. Where you have provided your consent to our processing of your personal data you can withdraw your consent at any time. If you do withdraw consent, that will not affect the lawfulness of what we have done with your personal data before you withdrew consent.

 

  • Make a Complaint. We will do our best to resolve any complaint. However, if you feel we have not resolved your complaint, you have a right to make a complaint to your local data protection authority. For example, in Spain, the local data protection authority is the Spanish Data Protection Agency (AEPD).

 

If you exercise the rights above and there is any question about who you are, we may require you to provide information from which we can satisfy ourselves as to your identity.

Our responsibility for website links

This Privacy Notice is limited to the personal data collected by DIVISADERO. We do provide links within this site to other websites, including social media sites such as Facebook, Twitter and LinkedIn. If you follow these links, you should use these sites in conjunction with their applicable user and privacy notices as their data practices fall outside the scope of this Privacy Notice. Further, we can have no responsibility for or control over the information collected by any third-party website and we cannot be responsible for the protection and privacy of any information which you may provide on such websites.

 

 Updates

This Privacy Notice may be updated from time to time to reflect changes in law, best practice or a change in our practices regarding the treatment of personal data.  The date of the most recent revision will appear at the top of this page. If you do not agree to the changes, please do not continue to use our services and please refrain from sharing your personal data with us. You should check this notice frequently for updates.

 

 

Contact us

If you have any questions about this Privacy Notice, our approach to privacy or you would like to exercise any of the rights mentioned in this Privacy Notice you can contact our Data Protection Officer in any of the following ways:

Address: Data Protection Officer, Dentsu Aegis Network, Glorieta del Mar Caribe 1, “Edificio Tucumán”, 28043 – Madrid

Telephone: (+34) 91 353 62 00

Email: dpo.spain@dentsuaegis.com

Subscribe to our monthly newsletter Stay Sharp!

More information

CONTACT US